1299 Zurich Way
PCC Suburban Breakfast – Oct. 24, 2017 – Creating a Measurable Communication Plan
Publicity Club of Chicago
Tue, October 24, 2017 7:30 AM – 9:00 AM
Get a jump start on your 2018 Communications and PR plans at this breakfast learning opportunity presented by the Publicity Club of Chicago and hosted by Zurich North America. Our guest presenter, Molly McKenna Jandrain, Director, PR & Brand Management at McDonald’s Corporation, is a sought-after speaker for her expertise in creating measurable integrated communications plans that help public relations professionals show the value of their work to the C-Suite. Learn how to put strategy to your key communications priorities for 2018, develop meaningful measurements, and analyze your communications data in a way that provides you with key insights about how your efforts are driving your company’s bottom line. A continental breakfast will be provided by Zurich North America.