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1500 W Carroll

United States

Sparking Innovation: A conversation with Barry Calpino, Innovator Extraordinaire

AMA Chicago
Hosted by:

Date: Thursday, March 22
Time: 7:30 – 10:00 a.m.
Location: 1500 W Carroll, 1st Floor, Suite 100, Chicago

Vivaldi, a leading growth strategy firm, and AMA Chicago are excited to host the second installment of their SIG: Branding breakfast series. This event will introduce key principles of demand-based innovation and the learnings Barry has gathered throughout a storied career leading innovation for some of the greatest CPG companies. The session will conclude with interactive and practical breakout discussions so everyone can share and take away a few lessons to apply to their own work.

7:30: Breakfast / Networking

8:00: Introduction to the pillars of innovative thinking with Larry Lucas of Vivaldi

8:30: Conversation with Barry Calpino of ConAgra, exploring each of the pillars and pulling from his extensive experience

9:00: Facilitated short exercise to ‘practice’ taking a demand-first perspective to innovation

9:30: Event wrap-up / Networking


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