The Future of Listening: Data and Music

Date(s) - 08/01/18
6:00 pm - 8:00 pm

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The Future of Listening: Data and Music


Wednesday, 1 August 6 – 8 pm CDT

Everyday, we enjoy innovation in music through personalized playlists, streaming and live videos accessible at the tap of a screen, and it has all been driven by an unlikely friend – data.

Join us as we explore the intersection of big data with the music industry in a race to the future of musical entertainment. We’ll be featuring speakers from the music industry who have mastered the art of using data and technology to deliver an exciting and unique experience of music en masse.


About the Instructor

Karianne Wardell Photo


Karianne Wardell is a Chicago-based marketing consultant, meeting facilitator, and presenter with 15 years of brand leadership experience in the creative industry.

Over the course of her career, Karianne has led branding, digital marketing, advertising strategy and execution for some of the world’s biggest brands including State Farm, Hewlett-Packard, and GE. She facilitated consumer marketing campaigns as a Vice President, Digital at Weber Shandwick, a global communications firm and in 2017, launched Lofti to help small business owners navigate the complex world of branding.

In her inaugural year with Lofti, Karianne coached over 100 small business leaders through private consulting and facilitated branding workshops in London and throughout the U.S.

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